Protect the North
We’re a proud partner of Polar Bears International (PBI), the only organization solely dedicated to conserving polar bears and the sea ice they depend on.
Canada Goose was born in the North. What happens there matters to us.
Since 2007, we’ve raised more than $8 million for PBI and their ground-breaking research, conservation efforts and outreach around the world.
PBI Collection
Wear your support: Proceeds from every sale of PBI Collection pieces go directly to Polar Bears International.
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A look back at almost twenty years of partnership between Canada Goose and Polar Bears International.
On February 27, Snow Goose by Canada Goose launches a limited edition PBI collection for International Polar Bear Day. The collection features a new polar bear graphic, pairing the animal with a top-down view of the Arctic landscape—a contrast symbolizing the environment polar bears rely on and urgent need to preserve it.
2024
Renowned designer Haider Ackermann joins Canada Goose as our first-ever Creative Director. Inspired by a trip to Churchill, Manitoba, his inaugural piece is the PBI Hoodie, a limited-edition sweatshirt made of organic cotton with 100% of net proceeds going to Polar Bears International.
In 2023 we partnered with acclaimed artist Paola Pivi and Polar Bears International for a limited edition capsule collection of elevated Canada Goose essentials. Entering the whimsical world of Paola Pivi’s unique baby polar bear feathered sculptures, the capsule featured a vibrant camo print made up of intertwined bears.
2021-2022
Our funds help support PBI relaunch Synthetic Aperture Radar (SAR) research to detect dens hidden under the snow, with a goal of protecting denning polar bear families. And in celebration of our 15th year of partnership, we reach the milestone of donating over $6 million dollars to Polar Bears International.
We join international supermodel and actor Kate Upton in Churchill, Manitoba. As a PBI Ambassador, Kate used her platform to raise awareness about wild polar bears and their vulnerable habitat.
We celebrate the premiere of Bare Existence in 2020, a documentary that gets up close and personal with polar bears and PBI scientists to drive awareness and understanding around climate change in the Arctic.
Together with MEDICOM and Polar Bears International, we partner to release a limited-edition BE@RBRICK figurine with proceeds donated to support the conservation of polar bears.
Polar Bears International House opens in Churchill, Manitoba thanks to support from Canada Goose. The state-of-the-art interpretive centre acts as a hub for conservation and education in the polar bear capital of the world, providing a home for scientists and a place to host and inspire visitors and community.
2018
In celebration of International Polar Bear Day—which occurs each year on February 27—the signature PBI Blue shade becomes a customized Pantone colour in 2018.
We adopt our first polar bear through the PBI Polar Bear Tracker, which uses GPS collars to follow bear movements throughout Canada’s Western Hudson Bay and contributes to some of the best long-term monitoring datasets for polar bears in the world.
2010-2014
Dr. Steven C. Amstrup becomes Chief Scientist of PBI and we foster meaningful relationships with Krista Wright, leader and Executive Director of PBI, and Alysa McCall, the first Canadian staff scientist at PBI and eventual Director of Conservation Outreach.
2007
Canada Goose and Polar Bears International join forces to launch the PBI Collection, starting with a few key parkas favoured by PBI scientists working out on the tundra. The collection expands year after year to include lightweight pieces and accessories, all in PBI Blue.
From the choices we make to the conversations we partake, it’s not too late to help. PBI’s team of scientists and experts share how you can get involved to protect polar bears and their sea ice home.